© 2018 by Modify Content / United States

June 6, 2018

Is it football or soccer?

We got a last minute call from London to shoot the launch of the 2018 Chelsea FC kit. The new colors and technology by Nike innovate to match the speed of the game. The technology in the jersey and shorts puts performance and comfort first all...

December 7, 2017

When you are born in a place like Lake Tahoe you have an extra connection to the earth and the fun that it provides. Professional skier Michelle Parker has just that. 

She radiates the happiness that she gets from being apart of the wilderness. She wanted her helme...

April 25, 2017

The Wizard of Aus, Corey Bohan has one of the smoothest styles on and off the bike.

A BMX dirt legend, Bohan has been a crowd favorite for almost 20 years. The Australian native has a love for perfect trails and pumping waves that keeps his passport full. For his Red B...

January 5, 2017

Our fellow Oregonian Carson Storch! Was this a special one for us on multiple levels.

Carson wanted a tribute helmet that had a lot of sentimental meaning and inspiration for him. The two places he loves the most, the mountains of Oregon that brought him up and the mou...

June 30, 2016

Remember about five to seven years ago when everyone was talking 3D? Best Buy had over a dozen different 3D televisions, and brands were throwing money at half-baked concepts trying to not miss the gold rush. Today retailers have only one or two 3D televisions and mark...

March 17, 2016

NASA! That time you guys sent Michael Jordan to space to play basketball was the shit! I want to send my career into orbit by becoming the Media Relations Specialist for ya’lls. For years people have been begging them to give them some “space” and with my skillset in t...

January 21, 2016

There was an opportunity in BMX dirt jumping to supply the athletes what they weren’t getting; a proper course of perfect jumps, and a content format that allowed the absolute top level of riding from the best dirt jumpers from around the world.

The format was built off...

June 1, 2015

It can be all fun and games! Coming off the success of Red Bull Winch Sessions, where a winch is used to bring sports to new playing fields with unexpected results, this idea was born. We brought together a group of todays most creative action sports athletes, led by L...

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